Nouveau Monde DDB

DDB was founded in 1949 in New York by three entrepreneurs: Ned Doyle, Mac Dane and William Bernbach.

Bill Bernbach, the creative of the group, revolutionise advertising by focusing on intelligence, humour and sensitivity rather than the more traditional aggressive tactics. It was thanks to his creative campaigns that DDB came to be known throughout the world as a leader in the advertising industry: Volkswagen, Mobil, American Airlines, Avis ...

Today DDB is a brand synonymous with creativity.

DDB Worldwide
Ranked 2nd worldwide - 206 agencies in 96 countries - over 12 000 employees ; www.ddb.com

DDB France
Ranked 3rd worldwide - over 2 000 employees ; www.ddbfrance.fr